Microsoft plans to set aside $1.5 billion for employee retention at Yahoo, should it succeed in its unsolicited buyout bid for the Internet search pioneer, according to court documents in a shareholder lawsuit cited by the Wall Street Journal. The documents include transcripts of a March 24 conference call hearing between attorneys for Yahoo and [...]

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Sun is to open source the last closed-source parts of Java, a move that should make it possible to fully integrate the software into Linux distributions. Rich Sands, Sun’s group manager for developer marketing, confirmed on Friday that Sun expects the work to be completed by the end of this year. Most of Java has [...]

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AT&T is reported to be preparing to subsidize $200 of the cost of a new iPhone, bringing the price down to $199 for customers who sign two-year contracts, the source says. Apple is expected to have two versions of the new iPhone, an 8-gigabit-memory and a 16-gigabit-memory model with price tags widely expected to be [...]

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Microsoft CEO Steve Ballmer must be itching for a fight. The culture he built at Microsoft forces altercation, and taking its bid for Yahoo directly to shareholders would suit his style. He has hinted that if he gets no response from Yahoo’s board, he’d launch a proxy fight. But he’d be better off just walking [...]

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A new robot soldier capable of carrying 300kg of equipment and navigating autonomously has been shown off before deployment with the Israeli army. The Guardium four-wheeled robot can be controlled by a soldier or can navigate autonomously through a pre-mapped patrol route. It carries a camera, thermal imaging equipment and lethal hardware such as machine [...]

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Nearly 11 million UK citizens logged-on to at least one online banking account in January, representing 33 per cent of the total UK online population. Market watcher comScore measured online banking activity, including the number of customers and the number of visits per month, excluding traffic from public computers or access from mobile devices. Royal [...]

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Microsoft has built a USB thumb drive for the police that scans computer hard drives.The Computer Online Forensic Evidence Extractor can be used in police raids to map hard drives and decrypt passwords without shutting the computer down and losing evidence. The device was shown off at a three-day security conference for 350 law enforcement [...]

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By now you should know about Youtube and emails as viral marketing tools. If not, don’t be concerned as we will treat the above as well in our blogs. Articles as viral marketing tools are just as valuable. Simply because you give someone something useful and free. By allowing a person to use the content [...]

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People love to gossip and just as they will not hesitate to tell about your lack of customer service, they will love to spread a rumor. Just think about Google’s latest April fool’s joke – users can now have Internet access through their toilets and drains… Many believed it and did they spread the message [...]

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So you have succeeded in getting the attention of viewers and your story is shared with millions via the Youtube channel, Facebook, and more. Make the most of viral marketing through follow-up ads, blogs, and yes you guessed right – show them your mistakes. People love behind the scenes info and a video showing your [...]

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