Because of so many difficulties associated with Meta tags and Meta keywords many website owners and search engine marketing specialists have stopped using them altogether. Fact is there are not that many Meta tags and Meta keywords that will get a site to the top. Does this mean the end of Meta tags and Meta keywords in search engine marketing? Not at all. Many SEO specialists may differ, but although the above may not be nearly enough to get a top ranking, implementing a strategy that is comprehensive and includes the use of the above, will help a page. On page and off page factors work together to get a page noticed for a particular keyword. So don’t be fooled, if a search engine can penalize your page for duplication in the Meta tags then surely the inclusion of Meta keywords does make a difference.

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