So you have succeeded in getting the attention of viewers and your story is shared with millions via the Youtube channel, Facebook, and more. Make the most of viral marketing through follow-up ads, blogs, and yes you guessed right – show them your mistakes. People love behind the scenes info and a video showing your blunders will go down well. Create a forum where the viewers can add their opinions and let them participate with their own versions or ads about your company. Make it big – let it be a competition and use those ads in your viral marketing campaigns. The viral marketing follow-up is just as important as the original campaign.

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